Category Archives: News

Phoenix Eco Drifters Crowned Champions at 2025 Affin Group Bufori EViE Cup

Beranang, 14 June 2025 – The 2025 Affin Group Bufori EViE Cup came to a thrilling conclusion on Saturday at the Horizon Beranang Circuit, where five passionate teams from four schools competed in a race of engineering skill, strategy, and determination. Proudly supported by Affin Group as the title sponsor, the event brought together Malaysia’s brightest young minds for a full-day motorsport showdown under the banner of sustainability and innovation.

The event was graced by Mr. Risham Akashah bin Kamaruzaman, Group Chief Technology & Operating Officer of Affin Group, who waved the checkered flag at the finish and presented trophies to the winning teams during the prize-giving ceremony. His presence underscored Affin Group’s strong commitment to supporting youth development, STEM education, and green technology initiatives.

The competition saw teams racing their self-built electric race cars, managing their own pit crews, strategising energy usage, and adapting in real time to on-track challenges. All participating students showcased exceptional teamwork, creativity, and resilience throughout the race day.

Defending champions Phoenix Eco Drifters from IGB International School once again claimed the overall victory with a pristine and strategic performance, reaffirming their status as the benchmark in student engineering excellence. Their well-prepared car, coordinated pit stops, and smart energy management led them to a well-deserved win.

The EViE Cup is more than just a race—it is a platform that empowers students to apply science, technology, engineering, and mathematics (STEM) in a dynamic and competitive environment, encouraging hands-on learning and real-world problem-solving.

Bufori Showcases Handcrafted Excellence at LIMA 2025 as Official Executive Car Provider

Langkawi, Malaysia – 30 May 2025 – Bufori Motor Car Company proudly participated in the Langkawi International Maritime & Aerospace Exhibition (LIMA) 2025, serving as the Official Executive Car Provider for this prestigious biennial event. Held from 20 to 24 May on the beautiful island of Langkawi, LIMA25 brought together global leaders in aerospace, maritime, defence, and technology.

Bufori’s handcrafted luxury vehicles were selected to chauffeur VIPs, dignitaries, and key stakeholders throughout the exhibition, reflecting the event’s premium positioning and commitment to excellence. The brand’s presence at LIMA marked a unique crossover into the aerospace and defence sectors—an unorthodox yet rewarding platform for Bufori to engage with new industries and audiences.

“It was a refreshing change of scenery,” commented Bufori’s Managing Director, Gerry Khouri. “LIMA isn’t a typical automotive show, but the diversity of attendees and depth of innovation on display made it an exceptional experience. We connected with visionaries from various fields and gained valuable insights, particularly from the defence industry.”

Beyond the exhibition halls and high-level networking, Bufori’s team had front-row seats to the awe-inspiring daily aerial displays by international air forces—a vivid reminder of the power of engineering, precision, and passion, values shared by both aviation and bespoke automotive craftsmanship.

This strategic presence at LIMA25 underlines Bufori’s adaptability and the relevance of its luxury vehicles across industries where distinction and performance are paramount.

Bufori Supports Perodua in Creating a Functional EV Concept Car Launched at KLIMS

Kuala Lumpur, December 6, 2024 – Bufori Motor Car Company, Malaysia’s leading luxury car manufacturer, is proud to announce its role in supporting Perodua in the development of the groundbreaking eMO-II (“electric motion online”) EV concept car, which debuted at the Kuala Lumpur International Mobility Show (KLIMS) on Wednesday 4th December.

Bufori provided technical expertise to Perodua for this innovative project, showcasing the potential of Malaysian automotive talent on a global stage. The concept car represents a blend of Perodua’s forward-thinking engineering and Bufori’s world-renowned craftsmanship, resulting in a truly remarkable prototype.

Speaking about Bufori’s involvement, Founder and Managing Director Gerry Khouri said:
“We are delighted to have supported Perodua in bringing this visionary project to life. At Bufori, we believe in fostering innovation and elevating Malaysian automotive capabilities. Collaborating with Perodua allowed us to share our expertise and contribute to a project that reflects our shared passion for pushing boundaries.”

The Perodua eMO-II features cutting-edge technology, bold design elements, striking light effects and luxurious finishes mixed with a touch of Malaysian uniqueness that set it apart as a beacon of innovation and creativity. Bufori’s contribution to the fabrication, integration and finishing processes helped shape a product that is not only visually stunning but also highly functional.

“This project is a shining example of how collaboration within Malaysia’s leading automotive player can lead to extraordinary results,” Khouri added. “We are honoured to have played a role in this endeavor and look forward to seeing the impact it will have on the future of automotive design and engineering in Malaysia.”

In recognition of Bufori’s efforts, Perodua President & CEO, YBhg Dato’ Sri Zainal Abidin Ahmad, handed an appreciation plaque to Bufori Managing Director Gerry Khouri.

The functional Perodua eMO-II, unveiled to great acclaim at KLIMS, marks an exciting milestone for both Perodua and Bufori, demonstrating the power of synergy in creating groundbreaking vehicles. Attendees at KLIMS will have the opportunity to view the eMO-II and experience the innovative spirit that went into its creation.

Bufori Honoured to Welcome Jean Todt to its Factory

Kuala Lumpur, January 18, 2024 – In a momentous occasion, Bufori recently had the distinct honour of hosting illustrious Motorsport figure, Jean Todt, for an exclusive tour of its factory. Personally welcomed by Bufori’s Founder and Managing Director, Gerry Khouri, the visit marked another milestone in the 35-year history of the company.

A Stroll Through Automotive Excellence

Bufori’s factory became the backdrop for a unique convergence of talents as Gerry Khouri introduced Jean Todt, the former General Manager of the Ferrari Formula One Team, to Bufori’s legacy and the intricate processes behind each handcrafted vehicle. The tour was a rich exploration of automotive history and culture, blending Todt’s extensive Formula One experience with Bufori’s commitment to timeless craftsmanship. Todt, visibly impressed by Bufori’s achievements, recognized the exceptional quality and innovation accomplished in a country where one would not expect to find an independent boutique car manufacturer.

A Glimpse of the Future: The Bufori CS8

The highlight of the visit was the showcase of the latest Bufori CS8 sports car, currently in the final phases of development. Jean Todt was given an exclusive behind-the-scenes look at the new car, which blends modern timeless styling with cutting-edge technology and performance.

Bufori’s EViE Program Hits Milestone: First Deliveries to International Schools in Malaysia

November 1, 2023 – Bufori proudly announces the successful delivery of EViE electric race car kits to a roster of prestigious international schools in Malaysia. Spearheaded by the visionary Garden International School, th e EViE program has made its mark at HELP International School, Sri KDU School, Prince of Wales Island International School in Penang, St. Joseph’s Institution, Alice Smith School, Charterhouse International School, and IGB International School.

Craftsmanship Meets Education

Bufori, synonymous with luxury automotive craftsmanship, applies the same exacting standards to the EViE cars. Disassembled sets challenge students in hands-on learning, fostering a passion for engineering. Safety features, including TIG-welded stainless steel chassis, roll-over bars, styrofoam crashboxes, and more, ensure a secure and standardized racing experience.

Beyond the Racetrack

The EViE program, originating from Garden International School, goes beyond racing. It addresses the shortage of passion among young engineers by offering diverse learning opportunities. Students explore disciplines like mechanical engineering, marketing, and management, preparing them for a dynamic future in the automotive industry.

Empowering Future Innovators

The first EViE deliveries mark a transformative journey for international schools. Bufori empowers the next generation at HELP International School, Sri KDU School, Prince of Wales Island International School in Penang, St. Joseph’s Institution, Alice Smith School, Charterhouse International School, and IGB International School, fostering a passion for innovation, teamwork, and strategic thinking.

Celebrating Success

Bufori’s EViE program has successfully delivered electric race car kits to leading international schools, expanding beyond Garden International School. This initiative shapes the future of education, propelling students from HELP International School, Sri KDU School, Prince of Wales Island International School in Penang, St. Joseph’s Institution, Alice Smith School, Charterhouse International School, and IGB International School into a world of accelerated possibilities. As Bufori continues to roll out the EViE program, it drives education into the fast lane, where every student can experience the thrill of learning.

More information on the EViE program can be found here.

Bufori’s EViE Pilot Project at Garden International School Marks Encouraging Progress

June 30, 2023 – Bufori is delighted to share the news of the completion of the EViE pilot project at Garden International School in June 2023, showcasing promising strides in the integration of electric vehicles into education. The successful conclusion of the pilot project at Garden International School, a  significant achievement, reflects the dedication to innovative STEM education.

Roots and Growth

The EViE pilot project germinated from a collaborative effort with a forward-thinking Technology teacher, Mr. Ian Wade, in 2022, blossoming into a tangible learning experience for students by June 2023. The success of the pilot at Garden International School stems from a shared commitment to fostering a passion for engineering through hands-on, practical applications.

Student-Centric Learning and Safety

Throughout the project, students at Garden International School actively participated in assembling the EViE cars, emphasizing a student-centric approach to education. Safety, a paramount concern, was prioritized with features like TIG-welded stainless steel chassis, roll-over bars, and styrofoam crashboxes. The students not only showcased their driving skills but also demonstrated a holistic understandin g of car setup, team strategy, and safety adherence.

Future Prospects and Collaborative Expansion

The completion of the EViE pilot project at Garden International School sets the stage for a humble yet impactful contribution to STEM education. As the program gains momentum, we are pleased to share that several other international schools in Malaysia have since joined the initiative, embracing the potential for innovative, hands-on learning experiences. Bufori remains committed to nurturing a genuine passion for engineering and the automotive industry among students.

In closing, the EViE pilot project’s success at Garden International School represents a meaningful step forward in Bufori’s educational endeavors. The achievements are a testament to the collaborative spirit and dedication of all involved. As we reflect on this journey, we look forward to the continued growth of the EViE program, shaping a future where education is not just acquired but experienced, one humble milestone at a time.

More information on the Bufori EViE program can be found here.

Bufori Takes Center Stage at Malaysia Autoshow 2023

May 8th 2023 – Bufori Motor Car Company (M) Sdn Bhd, the celebrated Malaysian handmade luxury car manufacturer, stole the spotlight with its exquisite craftsmanship and innovation at the Malaysia Autoshow 2023 held from May 4th to May 7th.

Known for its commitment to producing handcrafted automotive masterpieces, Bufori captivated visitors and enthusiasts alike with a display of opulent vehicles. The Malaysia Autoshow served as an ideal platform for Bufori to showcase its latest models, seamlessly blending traditional craftsmanship with cutting-edge technology.

A standout moment was the showcasing of the Bufori Geneva Luxury Saloon, a testament to the brand’s dedication to pushing the boundaries of luxury automotive design. This vehicle seamlessly melds elegance, performance, and innovation, solidifying Bufori’s position as an innovator in the luxury car market.

Attendees at the Bufori booth experienced firsthand the meticulous craftsmanship invested in each vehicle. From hand-stitched leather interiors to custom-designed features, Bufori’s attention to detail exemplifies its unwavering commitment to delivering a truly bespoke driving experience.

Gerry Khouri, Bufori’s Founder and Managing Director, expressed his excitement about the positive reception from the audience. “Participating in the Malaysia Autoshow is a thrilling experience for us. It allows us to connect with our audience, showcase our passion for craftsmanship, and unveil our latest innovations.”

Felix Haller, Bufori’s General Manager, added, “Bufori’s presence at the Malaysia Autoshow reaffirms our commitment to engaging with the automotive community. It underscores our dedication to pushing the boundaries of luxury and craftsmanship in the industry.”

Throughout the Malaysia Autoshow, Bufori’s team of experts engaged with attendees, sharing insights into the brand’s heritage, design philosophy, and future plans. The enthusiastic response from visitors reaffirmed Bufori’s status as a beloved and respected name in the automotive world.

Bufori’s participation in the Malaysia Autoshow not only showcased its exceptional vehicles but also highlighted the brand’s commitment to engaging with enthusiasts and pushing the boundaries of luxury and craftsmanship.

Bufori Anticipates Dazzling Presence at Malaysia Autoshow 2023

April 5, 2023 – Bufori, the esteemed Malaysian handmade luxury car manufacturer, is gearing up for an exciting showcase of its exceptional craftsmanship and innovation at the upcoming Malaysia Autoshow 2023 scheduled from May 4th to May 7th.

A Symphony of Craftsmanship: Bufori’s Signature Elegance

Renowned for its commitment to crafting automotive masterpieces with meticulous attention to detail, Bufori is poised to captivate enthusiasts and visitors alike with its display of opulent vehicles. The Malaysia Autoshow serves as a prime platform for Bufori to present its latest models, seamlessly blending traditional craftsmanship with cutting-edge technology.

Bufori CS MSF Safety Car Takes Center Stage

The highlight of Bufori’s anticipated participation is the shwocasing of its Bufori CS prototype in MSF safety car livery, a manifestation of the brand’s dedication to pushing the boundaries of luxury sports car design. Also showcased will be a Bufori Geneva Luxury Saloon. This vehicle promises to seamlessly meld elegance, performance, and innovation, reinforcing Bufori’s position as a trailblazer in the luxury car market.

Immersive Opulence: Inside the Bufori Experience

Attendees at the Bufori booth can expect a firsthand experience of the meticulous craftsmanship that goes into each vehicle. From hand-stitched leather interiors to custom-designed features, Bufori’s commitment to delivering a truly bespoke driving experience will be on full display.

Gerry Khouri, Bufori’s Founder and Managing Director, expressed his enthusiasm about the upcoming event, stating, “We are eagerly anticipating our participation in the Malaysia Autoshow. It’s an opportunity for us to connect with our audience, showcase our passion for craftsmanship, and unveil our latest innovations.”

Felix Haller, Bufori’s General Manager, added, “Bufori’s presence at the Malaysia Autoshow underscores our commitment to engaging with the automotive community. We look forward to sharing insights into our brand’s heritage, design philosophy, and future plans.”

Bufori’s team of experts will be on hand to engage with attendees throughout the Malaysia Autoshow, providing a deeper understanding of the brand’s legacy and its vision for the future. The anticipation is building, and Bufori is set to make a lasting impression at the Malaysia Autoshow 2023.

Bufori Announces Exciting Partnership with MSF Race Series

March 5th, 2023 — Bufori, the Malaysian handmade luxury car manufacturer, is set to make a thrilling entry into the domestic motorsports scene as it partners with the Malaysian Speed Festival (MSF) for the 2023 racing season. The collaboration will see Bufori play a crucial role in ensuring the safety and well-being of participants by providing the Bufori CS prototype as the official safety car and the Bufori Geneva Luxury Saloon as the designated medical car for six action-packed race weekends.

Gerry Khouri, Founder & Managing Director of Bufori, expressed his enthusiasm for this groundbreaking venture, stating, “At Bufori, we are passionate about pushing boundaries and embracing new challenges. Partnering with MSF allows us to bring the elegance and performance of Bufori cars to the heart of the Malaysian racing community. It is a testament to our commitment to innovation and the pursuit of excellence in every endeavor.”

The Bufori CS prototype, with its cutting-edge design and advanced safety features, will lead the pack as the official safety car, ensuring a swift and secure response in case of any on-track incidents. This collaboration underscores Bufori’s dedication to not only crafting luxurious vehicles but also contributing to the broader automotive landscape.

Felix Haller, General Manager of Bufori, highlighted the significance of safety in motorsports and Bufori’s role in ensuring it. He remarked, “Safety is paramount in any racing event, and Bufori is proud to provide our top-of-the-line vehicles to serve as the safety and medical cars for the MSF Race Series. The Bufori Geneva Luxury Saloon, equipped with state-of-the-art technology, reflects our commitment to the well-being of the racing community.”

Bufori’s participation in the MSF Race Series marks a strategic move to showcase the brand’s capabilities beyond the realm of luxury cars. This collaboration not only aligns with Bufori’s values but also contributes to the overall excitement and safety of the Malaysian motorsports scene.

As Bufori takes center stage in the upcoming MSF Race Series, the brand continues to exemplify excellence, combining luxury with performance in every stride.

About MSF

MSF (Malaysia Speed Festival) is a local MAM/FIA-sanctioned racing championship which aims to promote grass roots as well as the general motorsport scene in Malaysia. MSF which started in 2010, was known as SNF (Saturday Night Fever) in the past and today, MSF is the biggest local motorsport event in the country with over 270 cars and bikes, and over 300 drivers and riders.

The sanctioned racing series covers MSF SuperTurismo (saloon racing series with over 10 categories) as well as MSF Superbikes (superbike racing series two 2 categories). Apart from these, MSF also features MSF Touge. Other activities include car shows, track days and more!

Bufori launches EViE project

October 19th, 2022 – In the exciting world of electric vehicles and STEM education, Bufori embarked on a groundbreaking journey with the initiation of the EViE program. It all began when a Technology teacher from Garden International School Kuala Lumpur approached Bufori in 2022. The teacher envisioned the possibility of building an electric race car kit for students, sparking the inception of the EViE project, “Electric Vehicles In Education” (EViE).

The EViE Car: Meticulously Crafted for Passionate Learning

Bufori, with over 35 years of automotive expertise, applied the same production and quality standards used for its full-scale luxury vehicles to create the EViE cars. These kits, designed as extracurricular STEM activities, are delivered in a disassembled state. Students, during the term, engage in assembling the cars, fostering a hands-on approach to learning. The EViE cars, standardized for fair competition, showcase safety features such as a TIG-welded stainless steel chassis, roll-over bar, styrofoam crashbox, disc brakes, safety harness, and an external kill switch. With a maximum speed of approximately 29 km/h, the EViE 2 is not just a race car; it’s a durable, high-quality vehicle crafted for passionate and lasting learning experiences.

Benefits Beyond the Track: Shaping Future Engineers

The EViE project addresses a critical issue faced by Bufori – the lack of passion in young graduate engineers. Beyond the thrill of racing, the project provides students with an opportunity to explore various disciplines, including management, marketing, and more. It aims to ignite a passion for engineering at a young age, shaping well-rounded individuals with a profound understanding of the automotive industry. The benefits extend beyond the track, encompassing skills that are transferable to various career paths.

 

Pilot Run at Garden International School Kuala Lumpur

To kickstart the EViE journey, Bufori conducted a pilot run at Garden International School Kuala Lumpur. As part of the extracurricular STEM activities, the school purchased EViE electric race car kits. Students enthusiastically embraced the challenge of assembling the cars, demonstrating their driving skills and strategic acumen in races against other participating schools. The pilot run not only showcased the success of the EViE program but also highlighted its potential to enrich the educational experience for students.

In conclusion, the EViE program by Bufori marks a transformative approach to STEM education, creating a dynamic platform that goes beyond traditional learning boundaries. It’s not just about racing cars; it’s about nurturing a passion for innovation, teamwork, and a future generation of skilled individuals ready to make their mark in the automotive industry.

More information on the EViE program can be found here.

Follow





Hind