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Bufori to showcase CS8 at 2026 Penang Autoshow

Penang, 28 April 2026, Bufori Motor Car Company will participate in the 2026 Penang Autoshow, taking place from 1 to 3 May 2026 at the Penang Waterfront Convention Centre (PWCC).

A major highlight of Bufori’s presence will be the brand-new Bufori CS8, the company’s ultra-high-performance grand tourer, which will be showcased in Penang for the very first time. The CS8 represents a new era for the Malaysian-based boutique automotive manufacturer, combining contemporary grand touring design, handcrafted luxury, advanced engineering and the unmistakable individuality that defines every Bufori.

Visitors to the autoshow will have the opportunity to experience the CS8 up close and discover the craftsmanship, attention to detail and bespoke character that have made Bufori one of Malaysia’s most distinctive automotive brands. Designed as a high-performance yet refined grand tourer, the CS8 reflects Bufori’s philosophy of building cars for individuals who value rarity, personalisation and timeless appeal.

Gerry Khouri, Founder and Managing Director of Bufori Motor Car Company, said:

“I always love coming to Penang. It is a place with wonderful people, great energy and many passionate car enthusiasts. We are very excited to present the new Bufori CS8 here for the first time and to share this special moment with the Penang automotive community.”

The Penang Autoshow 2026 is part of the Malaysia Autoshow on Tour initiative and will bring together automotive brands, mobility technologies and car enthusiasts from across the northern region. For Bufori, the event offers an opportunity to connect with collectors, enthusiasts and the wider public while presenting the latest chapter in the company’s 40-year journey of handcrafted automotive excellence.

The Bufori CS8 will be on display throughout the three-day event at the Penang Waterfront Convention Centre from 1 to 3 May 2026.

 

Bufori Unveils the All-New CS8: A Masterpiece of Power, Precision, and Craftsmanship

Kuala Lumpur, Malaysia, 28 August 2025, Bufori Motor Car Company proudly presents the Bufori CS8, an Ultra High Performance Grand Tourer that redefines the art of bespoke motoring. Engineered with the finest components and materials available, the CS8 is crafted for those who demand exceptional quality, exhilarating performance, enduring comfort, and the highest level of personalisation. Representing a bold new chapter in Bufori’s nearly four decades of handcrafted automotive excellence, the CS8 sets a new benchmark for luxury performance motoring.

Bufori Founder Gerry Khouri introducing the Bufori CS8

The launch of the CS8 is especially symbolic, taking place in the week of Malaysia’s Merdeka celebrations, a proud reminder that this world-class creation is designed, engineered, and handcrafted entirely in Malaysia.

Unveiled in partnership with Affin Bank at Menara Affin @ TRX, the CS8 fuses the thrill of dynamic performance with the poise and sophistication expected from an Ultra High Performance Grand Tourer, delivering an experience that is both visceral and refined.

The Spirit of Grand Touring

At its heart, the CS8 houses a front mid-mounted 6.4-litre supercharged V8 engine, producing an extraordinary 810 horsepower (750 wheel horsepower). Power is controlled to the rear wheels through a high-performance 8-speed paddle-shift transmission, offering fast, confident, and seamless gear changes that adapt perfectly to both relaxed cruising and spirited driving.

This powertrain delivers blistering acceleration for dynamic performance, while preserving the relaxed cruising capability essential to the Grand Touring ethos. Confidence in all conditions is further enhanced by Michelin high-performance tyres, ensuring assured grip and control in both wet and dry environments.

The CS8’s Carbon-Kevlar monocoque body marries advanced engineering with lightweight construction, ensuring exceptional rigidity and safety without compromising agility. With a curb weight starting at 1,550 kg (depending on individual specifications), the design achieves a remarkable 25% weight distribution over each corner, further enhanced by an adaptive multi-link front and rear suspension tuned for both precise cornering and long-distance comfort. Braking performance is equally uncompromising, courtesy of Brembo 6-piston monobloc callipers, delivering exceptional stopping power in all conditions.

Bufori Founder Gerry Khouri, Y.A.M. Tengku Sulaiman Shah Alhaj ibni Almarhum Sultan Salahuddin Abdul Aziz Shah Alhaj, Affin Group CEO and President Datuk Wan Razly Abdullah Bin Wan Ali

Performance Meets Luxury

Inside, the CS8 is a sanctuary of luxury and craftsmanship. Every detail is created with the discerning driver in mind, from electrically adjustable Recaro bucket seats wrapped in the world’s finest leathers, to exposed structural carbon-fibre interior panels that proudly hint at the car’s performance pedigree.

The cabin blends traditional artisanal techniques with cutting-edge materials, creating an environment that is both contemporary and timeless. As with all Bufori creations, the CS8 is entirely made to order, granting each owner complete freedom over their car’s specification, from bespoke paint finishes and hand-stitched upholstery to personally selected trim materials. No two CS8s will ever be alike; each is a unique reflection of its owner’s individuality and taste.

Bufori Founder Gerry Khouri showing Y.A.M. Tengku Sulaiman Shah and Affin Group CEO and President Datuk Wan Razly Abdullah Bin Wan Ali Bufori components.

A Malaysian Creation with Global Appeal

“The CS8 represents the pinnacle of Bufori’s design and engineering capabilities,” said Gerry Khouri, Founder and Managing Director of Bufori Motor Car Company. “It is a car built for those who demand quality, attention to detail, practicality, and uncompromising performance. The CS8 is predictable, forgiving, and durable. A Grand Tourer you can trust to inspire confidence, whether you are crossing a continent or tackling a mountain pass.”

Felix Haller, General Manager of Bufori, added: “The CS8 is more than just a new model, it is the culmination of years of vision, planning, and innovation. It is designed for the driver who wishes to cross continents in style and speed, arriving as refreshed as when they departed. With the CS8, we are introducing an Ultra High Performance Grand Tourer that is every bit as exclusive as it is exhilarating.”

Bufori MKIII La Joya celebrates World Premiere at the New York Motor Show

NEW YORK, 18 April 2003 – Malaysian luxury automobile manufacturer Bufori has officially unveiled its all-new Bufori MKIII La Joya at the 2003 New York International Auto Show, marking a historic milestone for the independent carmaker and Malaysian automotive craftsmanship.

Making its world premiere at one of North America’s most prestigious automotive exhibitions, the MKIII La Joya has attracted considerable interest from visitors, motoring enthusiasts and members of the international media.

Two examples of the new luxury coupé, one finished in Sapphire Blue and the other in an elegant combination of silver and red, are on display at the Jacob K. Javits Convention Center in Manhattan. Both vehicles were specially air freighted from Bufori’s manufacturing facility in Kuala Lumpur, Malaysia, for the occasion.

 

Bufori MKIII La Joya unveiled at New York International Motor Show

 

Inspired by the graceful lines of luxury automobiles from the 1930s, the Bufori MKIII La Joya combines timeless contemporary-classic styling with modern engineering, advanced technology and traditional coachbuilding craftsmanship.

The distinctive two-seater features a lightweight, exceptionally strong composite body incorporating carbon fibre and Kevlar, while its supercharged 2.7-litre V6 engine delivers performance befitting its sporting character.

Despite its nostalgic appearance, the La Joya incorporates an impressive array of modern technologies, including voice-activated satellite navigation with 14 languages, run-flat tyres, tyre pressure and temperature monitoring, speed-sensitive windscreen wipers, keyless entry and electronically adjustable Recaro seats.

 

Bufori MKIII La Joya generates media attention

 

Every La Joya is individually handcrafted, allowing owners to personalise their vehicles with an extensive selection of colours, materials, finishes and bespoke appointments.

Gerry Khouri, Founder and Managing Director of Bufori, described the significance of the new model ahead of its world premiere:

“La Joya means jewel in Spanish. As far as we are concerned, it’s the jewel of Malaysia.”

For Khouri and the Bufori team, the New York debut represents the culmination of years of development and a major step towards establishing Malaysia as a recognised producer of exclusive, handcrafted luxury automobiles.

The unveiling also marks an important step in Bufori’s expansion into the American luxury automobile market. The company is represented in the United States by Bufori of America LLC, headed by President Edward W. Jacobs, with Jeffrey W. Jacobs overseeing sales operations.

Ahead of the exhibition, Bufori had already reported approximately 230 confirmed international bookings for the MKIII La Joya, including substantial interest from the United States, Europe and Australia.

The enthusiastic reception in New York demonstrates the appeal of Bufori’s distinctive approach to luxury motoring, offering an individually handcrafted alternative to conventional mass-produced luxury and sports cars.

Bufori MKIII La Joya unveiled at New York International Motor Show

 

The two display vehicles will remain at the New York International Auto Show before being handed over to their respective owners.

For Bufori, the world premiere represents another significant achievement in a remarkable journey that began in Australia in 1986 and has since evolved into an ambitious Malaysian luxury automobile manufacturing operation with a growing international presence.

Two Bufori MKIII La Joya air freighted to New York for World Premiere

Kuala Lumpur, 12 April 2003 – Malaysian luxury automobile manufacturer Bufori has air freighted two examples of its all-new Bufori MKIII La Joya to New York, ahead of the model’s global debut at the prestigious New York International Auto Show, opening to the public on 18 April 2003.

The two handcrafted automobiles, one finished in Blue Sapphire and the other in an elegant combination of Platinum and Ruby, departed Malaysia following final preparations at Bufori’s manufacturing facility in Kuala Lumpur. Their journey marks an important milestone for the independent car manufacturer as it prepares to introduce its latest creation to the international automotive community.

 

Bufori MKIII La Joya at KLIA

Bufori MKIII La Joya on the tarmac at Kuala Lumpur International Airport

 

The Bufori MkIII La Joya represents a new chapter in the company’s history. Combining timeless styling inspired by the golden age of motoring with modern engineering, technology and luxurious appointments, the two-seater coupé embodies Bufori’s philosophy of creating distinctive automobiles with exceptional attention to detail.

Named La Joya, meaning “The Jewel” in Spanish, the new model reflects the company’s commitment to traditional craftsmanship, individuality and exclusivity. Each vehicle is meticulously handcrafted, with an emphasis on quality, refined finishes and personalisation.

Gerry Khouri, Founder and Managing Director of Bufori, commented:

“Today is a very proud moment for everyone at Bufori. The MkIII La Joya represents years of dedication, hard work and craftsmanship by our team. To see these two beautiful cars leave our factory in Malaysia, destined for one of the world’s most important motor shows, is an achievement we can all celebrate.

We have always believed that a small, independent manufacturer can create automobiles that are truly special. With the La Joya, we want to demonstrate to the world that Malaysia is capable of producing handcrafted luxury motor cars of international standing. We are very excited to introduce our latest creation in New York.”

The decision to unveil the MKIII La Joya in New York underscores Bufori’s international ambitions and its confidence in the appeal of individually handcrafted automobiles to discerning customers worldwide.

 

Bufori MKIII La Joya at KLIA

Bufori MKIII La Joya about to be air freighted to New York

 

The two vehicles will be presented at the New York International Auto Show, held at the Jacob K. Javits Convention Center from 18 to 27 April 2003, with international media previews taking place on 16 and 17 April.

For Bufori and its dedicated team of craftsmen, the occasion represents far more than the introduction of a new model. It is a celebration of the company’s journey and an opportunity to showcase Malaysian automotive craftsmanship on the world stage.


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